The IT Universe and Organization



Organization is a socially legitimate activity that comes its directly to exist out of economic performance and the legitimacy it creates for itself, for its buyers, and for it is wider network of constituencies. It owes its cultural legitimacy to the trust this inspires in employees and society at large; to its relationship with governments and other specialists in fixing problems of social importance, and to it is enduring commitment to providing economic worth that assists the public very good.

The Information Environment

In the industrialized world, there are two key economic routines or planets: a bulk-processing universe yielding products that essentially congeal resources with a little knowledge below Marshall’s guidelines of diminishing returns, and a knowledge-based part of the financial system that generates increasing-returns electronic commodities, like Hewlett-Packard’s pcs. Companies inside the knowledge community often have surgical treatments that duration both worlds. But much of the time, high-tech firms separate the knowledge-based experditions from their bulk-processing ones.

The Management Environment

In the understanding world, competition is usually not a simple exercise in bargaining nonetheless a series of quests to deliver another technological winner–the next money cow. In such a milieu, managers have to be more mission-oriented than production-oriented. They must organize section units of people–those who are able to deliver the following product that will make a company rich–in small clubs that statement directly to the CEO or to the board of directors.


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